Last updated: June 04, 2025
1. What Are Cookies?
Cookies are small text files that are placed on your computer, mobile phone, or other device when you visit our website. They allow us to recognize your device, store your preferences, and improve your browsing experience on our fitness and muscle development platform.
At Skyloventa, we use cookies and similar tracking technologies to enhance your experience, analyze website performance, and provide personalized fitness content and training recommendations.
🇪🇺 GDPR & International Compliance
We comply with the General Data Protection Regulation (GDPR), Australian Privacy Principles, and other international privacy laws. You have the right to control how cookies are used on our website.
Your consent is required for non-essential cookies. You can withdraw consent at any time.
2. Types of Cookies We Use
2.1 Essential Cookies (Always Active)
⚙️ Strictly Necessary Cookies
These cookies are essential for our website to function properly and cannot be disabled:
- Session cookies: Keep you logged in during your visit
- Security cookies: Protect against fraud and ensure secure connections
- Load balancing: Distribute website traffic for optimal performance
- Accessibility cookies: Remember your accessibility preferences
- Shopping cart: Maintain items in your fitness program selections
- Form data: Remember information you've entered in contact forms
Legal basis: Legitimate interest - these cookies are necessary for basic website functionality.
2.2 Analytics and Performance Cookies
📊 Website Analytics
These cookies help us understand how visitors use our website:
- Google Analytics: Track page views, session duration, and user behavior
- Performance monitoring: Identify slow-loading pages and technical issues
- User journey tracking: Understand how users navigate our fitness programs
- Search analytics: See what fitness topics users are searching for
- Error tracking: Identify and fix website problems
- A/B testing: Test different versions of pages for better user experience
Legal basis: Consent - you can opt out of these cookies while still using our website.
2.3 Fitness Tracking and Personalization
🏃♂️ Fitness Experience Enhancement
These cookies help us provide personalized fitness content:
- Workout preferences: Remember your favorite exercise types and intensity levels
- Progress tracking: Store your fitness goals and achievements (with consent)
- Content personalization: Show relevant muscle development and strength training content
- Nutrition preferences: Remember dietary restrictions and meal planning preferences
- Training history: Track which programs you've viewed or participated in
- Recommendation engine: Suggest relevant training programs and nutrition plans
2.4 Marketing and Advertising Cookies
🎯 Marketing & Retargeting
These cookies are used for advertising and marketing purposes:
- Facebook Pixel: Track conversions and create custom audiences
- Google Ads: Measure advertising effectiveness and retarget visitors
- Marketing automation: Deliver personalized fitness content and offers
- Social media integration: Enable sharing and social login features
- Email marketing: Track email open rates and click-through rates
- Affiliate tracking: Monitor referrals from fitness partners and influencers
Legal basis: Consent - you can opt out of marketing cookies at any time.
3. Detailed Cookie Information
| Cookie Name |
Type |
Purpose |
Duration |
Provider |
| _ga |
Analytics |
Google Analytics - distinguishes users |
2 years |
Google |
| _gid |
Analytics |
Google Analytics - distinguishes users |
24 hours |
Google |
| _fbp |
Marketing |
Facebook Pixel - tracks conversions |
3 months |
Facebook |
| _gat |
Analytics |
Google Analytics - throttles request rate |
1 minute |
Google |
| skyloventa_session |
Essential |
Maintains user session and login status |
Session |
Skyloventa |
| fitness_preferences |
Functional |
Stores workout and nutrition preferences |
1 year |
Skyloventa |
| cookie_consent |
Essential |
Remembers your cookie preferences |
1 year |
Skyloventa |
| _gclid |
Marketing |
Google Ads - tracks ad clicks |
90 days |
Google |
4. Third-Party Services and Cookies
We use various third-party services that may set their own cookies:
4.1 Analytics Services
- Google Analytics: Website traffic analysis and user behavior tracking
- Hotjar: Heatmaps and user session recordings (anonymized)
- Google Tag Manager: Manages tracking codes and marketing pixels
4.2 Marketing and Advertising
- Facebook: Social media integration and advertising
- Google Ads: Online advertising and conversion tracking
- Mailchimp: Email marketing and newsletter management
- Instagram: Social media content and advertising
4.3 Fitness and Health Integrations
- MyFitnessPal API: Nutrition tracking integration (with user consent)
- Fitbit Connect: Activity tracker synchronization (optional)
- Apple Health: Health data integration for iOS users (optional)
- Strava: Workout sharing and community features (optional)
5. How We Use Cookie Data
Cookie data helps us:
- Improve website performance: Identify slow pages and technical issues
- Personalize content: Show relevant fitness programs and nutrition advice
- Measure effectiveness: Track which training programs are most popular
- Enhance user experience: Remember your preferences and settings
- Provide customer support: Understand user issues and improve our service
- Marketing optimization: Deliver relevant fitness content and offers
- Fraud prevention: Detect and prevent suspicious activity
- Compliance: Meet legal and regulatory requirements
6. Your Cookie Choices and Controls
🔧 Managing Your Cookie Preferences
You have several options to control cookies:
6.1 Browser Settings
- Block all cookies: Disable cookies entirely (may affect website functionality)
- Block third-party cookies: Allow only our website's cookies
- Clear existing cookies: Delete all currently stored cookies
- Cookie notifications: Get alerts when cookies are being set
6.2 Our Cookie
